WWE files for two new trademarks


WWE continues to file trademarks. The company has filed for “Lash Legend” and “Andre Chase University” with the United States Patent Office (USPTO).

They did so on September 9 for entertainment purposes. The following descriptions were given for the trademarks:

“Mark For: LASH LEGEND trademark registration is intended to cover the categories of entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment.”

“Mark For: ANDRE CHASE UNIVERSITY trademark registration is intended to cover the categories of entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely blogs, in the field of sports entertainment.”

“Andre Chase University” is for 205 Live star Andre Chase, who uses the term in social media posts and it appears will start doing it on TV now that the company trademarked the term.

As it stands right now, it’s unclear how WWE intends to use the Lash Legend trademark.

Posted in WWE

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